Churn Buster

About Churn Buster

Unlike other solutions that focus primarily on retries, Churn Buster takes a holistic approach, optimizing for both card updates and reduced cancellations, while minimizing negative impacts like increased support tickets and damage to your merchant account standing. Our adaptive dunning campaigns intelligently tailor the recovery process to each customer, using decline codes and other data to determine the optimal mix and timing of retries, communications, and offers. We also focus on active churn via our cancel flows, which are triggered when a customer clicks the "cancel" button in their account. Since the customer is actively engaged, optimization focuses on using our testing framework to present tailored offers—like discounts, skip options, product swaps, or custom incentives like a free gift—to retain them. We provide unmatched transparency and analytics, giving you deep insights into campaign performance, cancellation reasons, and customer sentiment.